Digital Asset Management (DAM) has been around for quite a while, though it’s really started to gain popularity over the last few years. In fact, many marketing teams now find it to be an indispensable tool in their daily workflow.
But what is digital asset management? That’s what we’ll explore in this post.
CleanPix is a digital asset management (DAM) service that makes organizing, locating and sharing the files in your company’s media library a breeze.
Do you regularly find yourself spending multiple hours a week searching for specific files across various folders, drives or computers?
Does your business regularly receive requests from media outlets in need of high-res images to include in their stories about your organization; sending you on yet another file finding mission?
Have you considered subscribing to a digital asset management (DAM) service for your company? If so, you’re in good company!
Modern marketing teams need visual content — high-res photos, videos, b-roll footage, and more. But with so many files, how does one efficiently organize, find and distribute them? That’s where the right DAM service can prove immensely valuable.
It take a lot to effectively market a business. From blog posts, email campaigns and social media updates; to audience research, ad spend and partnership building; the average marketing director has A LOTon their plate at any given time.
In order to get everything done effectively and efficiently, you must master a few project management techniques.