That seems to be the case with CMS vs DAM.
Both of these tools deal with content, but they each have different purposes and use cases. In this article, we want to explore these differences and explain how each is best utilized. We’ll also help you identify which tool your company should invest in.
In this article we’ll explain what a content marketing audit is and how to conduct one in five simple steps. Let’s get started!
What’s a Content Marketing Audit? A content marketing audit is the process of inventorying a content library, analyzing key data points, and refining content strategy to better reach a target audience.
And as the need and general appetite for digital media grows, different services have sprung up to help manage our expanding media libraries. Perhaps you’re interested in investing in one of these services for your company. Maybe you’ve realized that your current asset management system just isn’t cutting it.
In this article, we’ll explain what a brand style guide is and outline a simple, five-step process you can use to develop one quickly and successfully. Let’s get started!
What is a Brand Style Guide? A brand style guide is a living, breathing document that defines how an organization should be represented by those communicating on its behalf.
